Mark and Graham
A Williams-Sonoma, Inc’s start-up specializing in monogrammed gifts sought a fresh and elevated digital experience for their customers.
The MarkandGraham.com site refresh included a minimalist theme of colors and fonts to showcase the branded assets and colorful monogrammed products. The new web font’s Gotham and Playfair increased legibility and brand continuity from web to print. In addition to the new theme, the homepage was redesigned with new widgets to draw in customer and increase conversion.
eCommerce Web Design + Art Direction
Jennifer Morla, Photography & Creative Direction
Darwin Ng, Web Development